Manager, Social Media Strategy – Content
Ocean Spray Cranberries
Posted: 10/21/2026
Social Media Manager
Superhuman
Posted: 10/21/2026
Marketing & Communications Intern – Social Media
Travelers
Posted: 10/21/2026
German Language Social Media Community Moderator
Social Factor
Posted: 10/21/2026MacOS
Spanish Language Social Media Community Moderator
Social Factor
Posted: 10/21/2026MacOS
Hindi Language Social Media Community Moderator
Social Factor
Posted: 10/21/2026MacOS
Japanese Language Social Media Community Moderator
Social Factor
Posted: 10/21/2026MacOS
French Language Social Media Community Moderator
Social Factor
Posted: 10/21/2026MacOS
Portuguese Language Social Media Community Moderator
Social Factor
Posted: 10/21/2026MacOS
Indonesian Language Social Media Community Moderator
Social Factor
Posted: 10/21/2026MacOS
Arabic Language Social Media Community Moderator
Social Factor
Posted: 10/21/2026MacOS
Social Media & Video Producer
Hearst Health
Posted: 10/21/2026
Content Development and Social Media Manager
Legence
Posted: 10/21/2026
Senior Social Media Marketing Specialist
ArenaNet
Posted: 10/21/2026
Content Manager, Social Media
Conduit Health
Posted: 10/21/2026
Social Media Marketing Manager – Healthcare
DrHouse
Posted: 10/21/2026Social Media Marketing Manager – Healthcare
DrHouse
Posted: 10/21/2026Social Media Marketing Manager – Healthcare
DrHouse
Posted: 10/21/2026Social Media Marketing Manager – Healthcare
DrHouse
Posted: 10/21/2026Social Media Marketing Manager
DrHouse
Posted: 10/21/2026Manager, Social Media Strategy – Content
Ocean Spray CranberriesPosted 10/21/2026full-timeBoston • Massachusetts • United StatesMid-LevelSenior💰 $105,800 - $132,200 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Expertise in developing and leading social media strategies that drive brand growth and audience engagement, with a strong focus on content strategy, team leadership, and cross-functional collaboration. Proficient in evaluating social platforms and integrating emerging technologies to enhance content effectiveness.
Highest-signal resume keywords
Social Media StrategyContent StrategyDigital MarketingTeam LeadershipAgency Management
About the role
Key responsibilities & impact- Define and own Ocean Spray's forward-looking social media vision and content strategy
- Establish the role of social across brand building, culture, community, commerce, and consumer engagement
- Identify emerging opportunities, platforms, and consumer behaviors
- Develop content frameworks, editorial approaches, and creative systems across channels
- Introduce new content formats, narrative structures, creator models, and production approaches
- Ensure content reflects Ocean Spray's creative standards and brand voice
- Provide creative direction on content concepts, campaigns, creator collaborations, and real-time opportunities
- Help design the future-state social operating model, including team structure, workflows, governance, and capabilities
- Lead, mentor, and inspire social strategists, content creators, and community managers
- Build partnerships across Brand, Creative, Communications, Consumer Insights, and Marketing teams
- Oversee agency relationships, creators, and external partners
- Evaluate and integrate social platforms, content tools, AI-enabled solutions, and emerging technologies
- Establish processes, expectations, and measurement frameworks
- Define KPIs and success metrics
- Translate social insights and performance data into recommendations and strategic decisions
- Champion testing and continuous improvement of content effectiveness and operational efficiency
- Communicate social performance, opportunities, and recommendations to senior leadership
Requirements
What you’ll need- 5+ years of experience in social media strategy, content strategy, digital marketing, or integrated brand communications
- Proven experience developing and leading social strategies for major consumer brands, agencies, or media organizations
- Demonstrated ability to build content ecosystems that drive both brand growth and audience engagement
- Experience managing agencies, creators, production partners, and cross-functional stakeholders
- Strong understanding of the social media landscape, platform evolution, creator economy, and content trends
- Experience building, leading, or optimizing social media team structures
- Experience developing content strategies across organic social, influencer, community management, and social-first creative
- CPG, food and beverage, lifestyle, or consumer brand experience preferred
- Bachelor's or University Degree (Required)
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content DevelopmentKPI DefinitionPerformance MeasurementContent Ecosystem BuildingCreative Direction
Soft Skills
MentoringCollaborationCommunication
Tools & Technologies
Social Media PlatformsContent ToolsAI-Enabled Solutions
Industry Keywords
Consumer BrandCPGFood and BeverageLifestyleCommunity Management