Maker Lab

Integrated Media Manager

Maker Lab
Posted 10/21/2026contractManila • PhilippinesMid-LevelSeniorWebsite
Apply

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in operationalizing integrated media strategies and frameworks, with a strong focus on data-driven marketing and digital media platforms. Proven ability to manage partner relationships and execute strategic campaigns while delivering insights and recommendations effectively.

Highest-signal resume keywords
Media AdvertisingStrategic Campaign PlanningData-Driven MarketingProject ManagementDigital Media Platforms

About the role

Key responsibilities & impact
  • Operationalise and execute integrated media strategies and frameworks aligned with client priorities and an Always-On strategy
  • Ensure timely, smooth, and insightful delivery of media planning, measurement, and digital projects
  • Manage internal and external partner relationships, especially with Shopee and Lazada, across digital partners, agency partners, and technology platforms
  • Drive opportunities for seamless integration across partner ecosystems
  • Manage and execute test-and-learn and experimentation roadmaps for regional execution
  • Uncover data-based insights, drive experiments with marketing teams, and iterate to find winning media strategies
  • Translate complex adtech and martech capabilities into clear recommendations for internal marketing teams and relevant agencies

Requirements

What you’ll need
  • BA/BS degree or equivalent experience
  • 5+ years of relevant experience in an agency or brand with a focus on media advertising, strategic campaign planning, and optimisation
  • Keen interest in data-driven marketing and understanding of the critical role data plays in campaigns or an always-on strategy
  • Ability to navigate matrix organisations, influence teams, and collaborate cross-functionally
  • Appreciation of structure, operational clarity and simplicity
  • Strong understanding and knowledge of relevant digital media platforms, ad technology, and their data
  • Ability to be self-sufficient, stay motivated and remain positive in a fast-paced environment
  • Detail-oriented with strong project management skills and ability to prioritise multiple tasks simultaneously
  • Strong communication skills and proactive team-sports attitude
  • Exceptional verbal and written English communication and presentation skills

ATS Keywords

✓ Tailor your resume
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Media PlanningCampaign OptimizationData AnalysisAd TechnologyMartech Capabilities
Soft Skills
Strong Communication SkillsDetail-OrientedCollaborativeProactive AttitudeAbility to Influence Teams
Tools & Technologies
Digital Marketing PlatformsMeasurement ToolsExperimentation Roadmaps
Industry Keywords
Integrated Media StrategiesAlways-On StrategyPartner EcosystemsMatrix Organizations