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Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading Executive Briefing Programs and Executive Engagement strategies within complex B2B environments, focusing on strategic account marketing and relationship development. Possesses strong storytelling, facilitation, and communication skills to effectively engage with senior executives and drive business outcomes.
Highest-signal resume keywords
Executive Briefing ProgramsAccount-Based Marketing (ABM)Strategic Account PlanningExecutive EngagementBusiness Acumen
About the role
Key responsibilities & impact- Serve as a trusted strategic advisor to Sales, Field Marketing, and account teams pursuing priority accounts and opportunities
- Lead discovery sessions to uncover client priorities, business challenges, relationship gaps, whitespace, and desired outcomes
- Challenge and elevate account-team thinking around engagement purpose, timing, participants, and desired changes
- Determine the appropriate executive engagement approach based on client need, account maturity, relationship strength, and business opportunity
- Translate account strategy into curated Executive Briefings centered on client priorities
- Design narratives, agendas, speakers, experiences, and executive interactions
- Connect market perspective, industry insight, OpenText thought leadership, and client context into cohesive executive conversations
- Create space for dialogue, discovery, co-creation, and executive-to-executive engagement
- Identify and align OpenText executives, industry leaders, subject matter experts, and client stakeholders
- Prepare executives with strategic context, relationship dynamics, business objectives, and desired outcomes
- Facilitate executive discussions and working sessions when appropriate
- Partner across Sales, Marketing, Customer Success, Industry, Business Value Consulting, Product Marketing, Partner Marketing, Executive Leadership, EBC, and Global Command Center teams
- Apply ABM principles and account intelligence to connect Executive Briefings to account strategy
- Use executive engagement to strengthen relationships, open new lines of business, accelerate opportunities, and uncover expansion potential
- Identify relationship and opportunity gaps for continued account engagement
- Translate briefing insights, commitments, and opportunities into clear actions and sustained executive engagement
- Help establish and evolve a global Executive Briefing Program covering strategy, intake, discovery, design, speaker readiness, execution, follow-through, and measurement
- Develop best practices and approaches to improve Executive Briefing quality and strategic value
- Measure success through executive engagement, relationship progression, pipeline influence and acceleration, expansion, and other business outcomes
Requirements
What you’ll need- Significant experience leading Executive Briefing Programs, Executive Engagement, Strategic Account Marketing, or similar senior client programs in a complex B2B environment
- Deep understanding of strategic Executive Briefings versus traditional client meetings, sales presentations, or events
- Strong Account-Based Marketing (ABM) experience, including strategic account planning, executive relationship development, buying groups, opportunity acceleration, and expansion
- Demonstrated experience working directly with VP, C-suite, and C-1 client audiences and senior internal executives
- Exceptional business acumen and ability to understand a client's business, industry, strategic priorities, and growth opportunities
- Strong executive presence and confidence to consult, challenge, influence, and redirect senior stakeholders
- Ability to connect disparate information and perspectives, identify gaps, and translate insights into a clear engagement strategy
- Excellent storytelling, facilitation, communication, and presentation skills
- Ability to operate as a strategist, consultant, facilitator, and orchestrator
- Experience within enterprise technology or another complex B2B environment strongly preferred
- Ability to travel to support strategic Executive Briefings and client engagements
Benefits
Comp & perks- Benefits package supporting physical, emotional, and financial wellbeing
- Variable and commission compensation opportunities for eligible roles
- Vacation entitlement
- Paid time off
- Comprehensive benefits package
- Reasonable accommodation during the application or recruiting process
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Strategic Account MarketingOpportunity AccelerationExecutive Relationship DevelopmentClient Engagement StrategyNarrative DesignFacilitation SkillsPresentation SkillsStorytellingExecutive Interaction DesignMeasurement of Business Outcomes
Soft Skills
Executive PresenceConfidenceConsultative SkillsInfluencing SkillsOrchestration
Industry Keywords
B2B EnvironmentEnterprise TechnologyClient PrioritiesMarket PerspectiveIndustry InsightRelationship GapsC-suite EngagementVP EngagementBusiness Value ConsultingGlobal Command Center