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Winning Assistants LLCCore Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing and optimizing websites, implementing SEO strategies, and creating engaging social media content to enhance online presence and audience engagement. Proficient in analyzing performance metrics and recommending improvements to digital marketing strategies.
Highest-signal resume keywords
Website ManagementSEO Strategy ImplementationSocial Media ManagementContent CreationGoogle Analytics
Tech Stack
Tools & technologiesAbout the role
Key responsibilities & impact- Manage and maintain the orthopedic medical practice’s website
- Update website pages, content, and information according to client instructions
- Improve website functionality, usability, and performance
- Monitor website issues and recommend improvements
- Conduct keyword research and implement on-page SEO improvements
- Develop and execute SEO strategies
- Monitor website traffic, keyword performance, and search rankings
- Provide regular SEO performance updates and recommended next steps
- Manage social media accounts and maintain consistent branding
- Create, schedule, and publish social media content
- Develop and maintain marketing content calendars
- Support audience engagement and improve online presence
- Track social media performance and recommend improvements
- Execute marketing tasks according to client priorities
- Provide updates on projects, completed tasks, and performance
- Respond to feedback and implement requested changes
- Identify opportunities to improve digital marketing strategies and online visibility
Requirements
What you’ll need- Hands-on experience maintaining business websites, updating content and pages, and improving website usability and performance
- Experience with keyword research, on-page optimization, SEO strategy implementation, and performance monitoring
- Experience managing business social media accounts, creating and scheduling content, maintaining branding, and tracking engagement
- Experience developing engaging social media content and supporting digital marketing campaigns
- Ability to present a portfolio or relevant work samples demonstrating previous website, SEO, and social media projects
- Clear and professional English speaking and writing skills
- Relevant work experience
- Must provide an NBI Clearance and/or Local Police Clearance before onboarding
- Must be available to attend video meetings with camera on when required
- Reliable laptop or desktop computer
- Stable high-speed internet connection of at least 25 Mbps
- Noise-canceling headset
- Working webcam
- Quiet and professional work environment
- WordPress or similar website management platform experience is preferred
- Google Analytics and Google Search Console experience is preferred
- Healthcare digital marketing experience is preferred
- Demonstrable measurable marketing results are preferred
Benefits
Comp & perks- Dedicated HR & Contractor Support Team
- Premium VPN Access (Optional)
- HIPAA & Cybersecurity Training + Certification (Provided)
- Top 1% VA Performance Training
- Client-Approved U.S. Holidays
- Client-Approved Paid or Unpaid Time Off
- Access to Tools & Resources
- Optional Performance-Based Incentives
- Potential to transition to Full-Time
- Optional client-approved bonuses, incentives, or increased hours based on performance
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
On-Page SEOKeyword ResearchWebsite Usability ImprovementPerformance MonitoringDigital Marketing Campaigns
Soft Skills
Clear CommunicationProfessional Writing SkillsFeedback Implementation
Tools & Technologies
WordPressGoogle Search ConsoleSocial Media Platforms
Certifications & Qualifications
NBI ClearanceLocal Police Clearance
Industry Keywords
Healthcare Digital MarketingAudience EngagementOnline Visibility