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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B SaaS demand generation and growth marketing, with a strong focus on building agentic workflows and leading multi-channel go-to-market campaigns. Proven ability to manage teams, track pipeline metrics, and present strategic recommendations to executives.
Highest-signal resume keywords
B2B SaaS Demand GenerationAgentic Workflows in Claude, Clay, n8nMulti-Channel Go-To-Market CampaignsPipeline Measurement and Conversion MetricsManaging SDRs
About the role
Key responsibilities & impact- Own the quarterly qualified-pipeline target in opportunity count and dollars
- Track leading indicators weekly, adjust targeting and investment, and present recommendations to executives
- Build and run agentic workflows in Claude, Clay, and n8n using MCP and APIs
- Automate account research, enrichment, scoring, routing, and follow-up
- Run experiments on buying signals and ownership of follow-up actions
- Create top-of-funnel demand through events, partner co-marketing, original research, and customer advocacy
- Lead account-based marketing across 1:1, 1:few, and 1:many plays with Sales
- Lead multi-channel go-to-market campaigns with Sales
- Improve conversion from first engagement to qualified opportunity
- Direct outside spend and manage contractors and agencies supporting creative, web, and analytics
- Manage and coach one SDR and align Sales on qualified-opportunity standards
- Launch programs with hypotheses, baselines, tracking plans, and scale/stop decision rules
- Use attribution, cohort analysis, and holdout tests; share results with the team
- Travel occasionally for company events and customer meetings
- Perform other duties as assigned
Requirements
What you’ll need- 8+ years in B2B SaaS demand generation, growth, or revenue marketing, selling into enterprise buying groups with multi-month cycles
- Personally built agentic workflows in Claude, Clay, n8n, or through MCP and APIs
- Experience building pipeline through events, partners, original research, or customer advocacy, with qualified pipeline and cost per opportunity measurement
- Experience leading multi-channel go-to-market campaigns with Sales
- Experience building a growth function from an early stage
- Ability to set direction and hold the room with executives
- Ability to map pipeline-plan dependencies, including data, tracking, routing, and sales capacity
- Knowledge of enterprise-funnel conversion metrics
- Experience running enterprise ABM more than once
- Experience managing SDRs or a similar role
- Experience using paid media precisely, including LinkedIn targeting against priority accounts and CRM validation
- Bachelor's degree in marketing, business, analytics, or a related field, or equivalent professional experience
- Ability to work across multiple U.S. time zones
- Occasional travel for company events and customer meetings
Benefits
Comp & perks- Medical - 100% of employee premiums for selected individual plans
- Dental - 100% of employee premiums covered
- Vision - 100% of employee premiums covered
- LinkedIn Learning
- 401(k) plus matching (US Based Only)
- Flexible PTO
- Calm subscription
- Annual Company Retreat
- Personal development budgets
- Remote-first work arrangement
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Pipeline BuildingAccount-Based Marketing (ABM)Attribution and Cohort AnalysisData Tracking and RoutingCost Per Opportunity Measurement
Soft Skills
Executive CommunicationTeam LeadershipCoaching and Mentoring
Tools & Technologies
MCPAPIsLinkedIn TargetingCRM Validation
Certifications & Qualifications
Bachelor's Degree in MarketingBachelor's Degree in BusinessBachelor's Degree in Analytics
Industry Keywords
Enterprise Buying GroupsQualified PipelineGrowth FunctionCustomer AdvocacyEvents and Partner Co-Marketing