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Posted: 10/20/2026Group Director, Omnichannel Strategy
Real ChemistryCore Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive expertise in omnichannel strategy development and execution, with a strong focus on audience architecture, customer journey design, and media strategy within the healthcare and life sciences sectors. Proven ability to lead and mentor teams while driving client retention and business growth through strategic insights and data-driven optimization.
Highest-signal resume keywords
Omnichannel Strategy DevelopmentAudience ArchitectureCustomer Journey DesignMedia StrategyClient Engagement
About the role
Key responsibilities & impact- Lead omnichannel strategy development and delivery across multiple clients, brands, therapeutic areas, and engagement programs
- Develop integrated audience, journey, engagement, and channel strategies aligned with client objectives
- Establish best practices for audience architecture, customer journey design, orchestration planning, workshop facilitation, governance models, and optimization frameworks
- Guide complex engagement ecosystems involving multiple customer types, channels, markets, products, and business units
- Serve as a senior strategic advisor to clients on omnichannel engagement, customer experience, media activation, measurement, and growth
- Own strategic delivery, client retention, and growth across a portfolio of accounts
- Partner with Media, Analytics, Engagement Strategy, Creative, and Client Services teams
- Lead client workshops, strategic planning sessions, and executive presentations
- Identify opportunities to leverage media, technology, AI, analytics, and customer insights
- Lead, develop, and coach strategists; support performance management, talent development, and succession planning
- Contribute to discipline growth through client expansion, business development, thought leadership, and new strategic offerings
- Maintain a strong billable contribution while supporting team utilization, revenue growth, and the evolution of the omnichannel strategy practice
Requirements
What you’ll need- 12+ years of experience in omnichannel, media, engagement, communications, or customer experience strategy within healthcare, pharmaceutical, biotech, or life sciences
- Demonstrated success leading omnichannel strategy across multiple accounts, brands, therapeutic categories, customer types, channels, and markets
- Deep expertise in audience architecture, customer journey design, orchestration planning, media strategy, behavioral science, measurement, and data-driven optimization
- Proven ability to lead large, complex client engagements independently, advise executive stakeholders, and translate business objectives and insights into scalable strategic solutions
- Experience establishing consistent methodologies, governance models, operating frameworks, and strategic standards across teams and accounts
- Track record of driving client retention, organic growth, and new business while balancing billability, team utilization, and commercial objectives
- Experience leading multiple strategy teams and managing three to eight direct or indirect reports
- Experience with performance management, coaching, career development, succession planning, recruiting, and overall work quality
Benefits
Comp & perks- Comprehensive benefits program and perks tailored to the region
- Free snacks
- Generous holiday and paid time off
- Options for private medical, dental, and vision plans
- Support in saving for the future
- Mental wellness coaching and support
- Access to more than 13,000 online classes with LinkedIn Learning
- Flexible work arrangements where appropriate
- Collaboration, culture-building, learning, and team connection opportunities throughout the year
- Great Place to Work® certified workplace
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Omnichannel StrategyCustomer Experience StrategyData-Driven OptimizationBehavioral ScienceGovernance ModelsOrchestration PlanningPerformance ManagementBusiness DevelopmentStrategic StandardsMeasurement
Soft Skills
LeadershipCoachingWorkshop FacilitationStrategic PlanningClient Advisory
Tools & Technologies
AnalyticsMedia ActivationAICustomer Insights
Industry Keywords
HealthcarePharmaceuticalBiotechLife SciencesEngagement Programs