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Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading paid search and paid social strategies across platforms like Google Ads and Meta Ads Manager, while effectively managing client relationships and team development. Proficient in optimizing media plans and budgets to achieve actionable results.
Highest-signal resume keywords
Paid Search StrategyPaid Social StrategyGoogle AdsMeta Ads ManagerTeam Leadership
About the role
Key responsibilities & impact- Lead strategy and execution across paid search (Google, Bing, YouTube) and paid social (Meta, X, TikTok, Snapchat, Pinterest)
- Translate client goals into integrated search and social plans aligned with broader paid media strategies
- Monitor platform updates, media consumption trends, and emerging technologies
- Present points of view to clients and internal teams
- Build and manage relationships with senior client stakeholders
- Oversee and mentor a team across multiple live campaigns
- Communicate timelines, priorities, and project status across internal teams
- Manage campaign budgets
- QA team outputs for accuracy, consistency, and quality
- Optimize content calendars and media plans to drive clean, actionable data
- Support team growth through coaching, feedback, and development
Requirements
What you’ll need- Bachelor’s degree or relevant experience
- 4+ years of hands-on experience in paid search and paid social
- Strong working knowledge of major biddable platforms (Google Ads, Search Ads 360, Bing, Meta Ads Manager, X Ads, or similar)
- Advanced skills in Excel and PowerPoint
- Familiarity with ad serving, tagging, and media billing tools is a plus
- Clear and confident communication skills in writing, presenting, and leading client and teammate conversations
- Ability to work in fast-paced environments and adapt when timelines shift
- Proactive problem-solving and critical-thinking skills
- Ability to coach teammates and contribute to a collaborative team culture
- Strong presentation skills
- Ability to simplify complex ideas into clear, actionable recommendations
Benefits
Comp & perks- Hybrid work arrangement
- Employees work in the office a minimum of three days a week, unless additional in-office days are directed
- Inclusive team environment
- Coaching, feedback, and development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Paid SearchPaid SocialCampaign ManagementBudget ManagementExcelPowerPointAd ServingTaggingMedia Billing
Soft Skills
Clear CommunicationProactive Problem-SolvingCritical ThinkingCoachingPresentation Skills
Tools & Technologies
Google AdsBingSearch Ads 360Meta Ads ManagerX Ads
Industry Keywords
Integrated Search PlansMedia Consumption TrendsClient Stakeholder ManagementContent Calendar OptimizationActionable Data