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Abnormal SecurityPosted 10/21/2026full-timeRemote • United StatesMid-LevelSenior💰 $122,400 - $176,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product messaging and positioning, with a strong focus on managing product launches and creating compelling content. Proven ability to influence stakeholders and drive demand through strategic marketing initiatives in the cybersecurity domain.
Highest-signal resume keywords
Product Messaging DevelopmentProduct Launch ManagementContent CreationStakeholder InfluenceCustomer Research
Tech Stack
Tools & technologiesAbout the role
Key responsibilities & impact- Develop compelling, differentiated product messaging and positioning.
- Lead internal and external product launches across sales enablement, press, digital, and other channels.
- Partner with Marketing teams to drive demand and pipeline through acquisition and upsell messaging aligned to the buyer's journey.
- Own end-to-end launch strategies for incremental updates and feature releases.
- Create and maintain product content, including collateral, thought leadership, solution presentations, website content, videos, and blogs.
- Conduct customer research to understand buyer needs and sharpen messaging.
- Enable sales teams and channel partners on product value and joint solutions.
- Represent Abnormal as a speaker in external forums.
Requirements
What you’ll need- 5+ years experience producing written content for buyers, ideally within cybersecurity, with samples available.
- Experience managing product launches in high-velocity environments.
- Strong technical curiosity and the ability to explain complex concepts to buyers clearly.
- Excellent verbal and written communication skills.
- A strategic mindset, with the ability to execute independently and efficiently.
- Ability to influence internal and external stakeholders across organizational levels.
- Strong listening skills, empathy, and a collaborative mindset.
- Passion for Abnormal's mission and a commitment to customer and partner success.
Benefits
Comp & perks- Bonus or incentive compensation eligibility
- Equity eligibility
- Comprehensive benefits package
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Written Content ProductionProduct PositioningSales EnablementFeature Release StrategyDigital Marketing
Soft Skills
Excellent Communication SkillsStrategic MindsetCollaborative MindsetEmpathyListening Skills
Industry Keywords
CybersecurityBuyer JourneyDemand GenerationHigh-Velocity EnvironmentsThought Leadership