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Associate Director – US Lifecycle Marketing, Immunology
AstraZenecaPosted 10/19/2026full-timeWilmington • Pennsylvania • United StatesSenior💰 $180,000 - $216,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in translating Immunology brand strategies into effective HCP marketing tactics, with strong capabilities in cross-functional leadership, stakeholder management, and performance analysis across healthcare marketing initiatives.
Highest-signal resume keywords
Immunology Marketing ExperienceCross-Functional LeadershipAnalytical SkillsOmnichannel MarketingPharmaceutical Launch Experience
About the role
Key responsibilities & impact- Translate Immunology brand and indication-expansion strategies into HCP-ready marketing tactics across new disease indications
- Partner with Sales and Brand Leadership to prioritize and sequence launch tactics and assets
- Collaborate with marketing colleagues to deliver indication-specific launch tactics while maintaining a cohesive brand voice
- Co-create branded and unbranded iCVA experiences and HCP websites
- Lead delivery of the unbranded website and core traffic drivers with the Omnichannel Associate Director
- Use agency expertise and AI-enabled ways of working to accelerate content and improve HCP-facing investment returns
- Create launch-ready field training, guidance, sales training materials, promotional education assets, campaign pull-through tactics, and MLR-approved collateral
- Serve as tactical partner to CLE/LN and SSc/IIM Marketing Directors
- Align shared asset frameworks with Sales Leadership Excellence and Omnichannel Associate Directors
- Guide agency-of-record and vendor partners to deliver work on time, on budget, and aligned to strategy
- Lead asset development through MLR, Legal, and Regulatory review
- Analyze performance across HCP touchpoints with Insights & Analytics and Omnichannel partners and improve campaigns and assets
Requirements
What you’ll need- Bachelor’s degree
- 5+ years of experience in pharmaceutical, biotechnology, healthcare marketing, sales, or another commercial function
- Demonstrated success leading HCP, consumer, sales enablement, or field-facing commercial initiatives
- Strong cross-functional leadership, communication, and stakeholder management skills, with experience navigating a matrix organization
- Strong analytical and business-planning capabilities
- Experience managing budgets at scale
- Preferred: 5+ years of experience in Immunology, Rheumatology, Dermatology, Specialty Care, or Biologics
- Preferred: Experience supporting a specialty sales organization
- Preferred: Omnichannel marketing and customer engagement experience
- Preferred: Pharmaceutical launch or lifecycle management experience
- Preferred: MBA or other advanced degree
Benefits
Comp & perks- Short-term incentive bonus opportunity
- Eligibility to participate in equity-based long-term incentive program (salaried roles)
- Qualified retirement program (401(k) plan)
- Paid vacation and holidays
- Paid leaves
- Health benefits including medical, prescription drug, dental, and vision coverage
- Overtime pay for qualifying overtime hours for hourly and salaried non-exempt employees
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Healthcare MarketingSales EnablementBudget ManagementCampaign DevelopmentPerformance Analysis
Soft Skills
Communication SkillsStakeholder ManagementCollaboration
Tools & Technologies
AI-Enabled Content ToolsInsights & Analytics Platforms
Certifications & Qualifications
Bachelor's DegreeMBA or Advanced Degree
Industry Keywords
PharmaceuticalBiotechnologyHealthcareImmunologyRheumatologyDermatologySpecialty CareBiologics