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Cooley LLPCore Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in marketing strategy and client development within the professional services industry, with a strong focus on project management, team leadership, and effective communication. Proven ability to translate commercial objectives into actionable marketing plans while maintaining quality and brand consistency.
Highest-signal resume keywords
5+ Years Marketing ExperienceProfessional Services Industry ExperienceSupervisory ExperienceMicrosoft Office ProficiencyB2B Marketing Experience
About the role
Key responsibilities & impact- Serve as a strategic consultant and primary bridge between practice group leadership and the broader Marketing & Client Development organization
- Translate commercial objectives and competitive insight into marketing and client development plans
- Manage intake and prioritization of practice-level marketing and sales enablement requests
- Prepare and customize standard pitches and capability statements while ensuring quality and brand consistency
- Partner with Strategy & Enablement teams to implement business-unit-specific assets and campaign updates
- Manage timelines, data collection and internal review for Chambers and rankings submissions
- Direct boutique, practice-led client events and liaise with Events for larger activations
- Maintain and refresh practice-specific content, partner biographies and practice descriptions
- Coordinate research on buyer behavior and marketplace trends for annual planning
- Lead marketing orientation and onboarding for lateral attorneys
- Supervise and mentor direct reports
- Provide day-to-day supervision, manage staffing coverage, review time logs and process time-off requests
- Support professional development and continuing education
- Participate in hiring, performance appraisals, counseling, termination and other employee lifecycle events
- Perform other assigned or required duties
Requirements
What you’ll need- 5+ years applicable experience in marketing or business development
- Prior professional services industry experience and/or B2B marketing experience
- Proficiency in Microsoft Office suite, iManage and other firm applications after orientation at Cooley LLP
- Ability to work extended and/or weekend hours as required
- Ability to travel as required
- Bachelor's degree preferred
- Supervisory experience preferred
- Prior legal industry experience preferred
- Excellent attention to detail
- Quality and consistency focus
- Digital-first approach
- Exceptional interpersonal and communication skills
- Ability to facilitate and solve problems
- Ability to organize, prioritize and coordinate multiple activities under tight timelines
- Consultative approach to setting goals, driving projects and achieving outcomes
- Strong judgment
- Collaborative team-player mindset
- Ability to handle and maintain confidentiality regarding firm information, projects and client data
- High level of professionalism
- Ability to lead through influence and develop talent
- Proactive, analytical mindset
- Effective presentation skills
Benefits
Comp & perks- Competitive compensation
- Medical benefits
- Health savings account
- Dental insurance
- Vision insurance
- Health and dependent care flexible spending accounts
- Pre-tax commuter benefits
- Life insurance
- AD&D insurance
- Long-term care coverage
- Backup care for children and/or adults
- Parental support benefits
- Firm-paid life insurance
- Firm-paid AD&D
- Long-term disability benefits
- Short-term medical benefits
- 21 days of paid time off
- 10 paid holidays each year
- Generous parental leave
- Fertility benefits
- Hybrid schedule with in-office and work-from-home days
- Detailed benefit orientation
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing StrategyClient DevelopmentProject ManagementData CollectionPitches PreparationContent ManagementResearch CoordinationPerformance AppraisalsEvent ManagementDigital Marketing
Soft Skills
Exceptional Communication SkillsProblem-Solving AbilityOrganizational SkillsCollaborative Team PlayerAttention to Detail
Tools & Technologies
Microsoft Office SuiteIManageFirm Applications
Industry Keywords
Legal Industry ExperienceB2B MarketingClient EngagementMarket TrendsProfessional Development