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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in data governance and compliance within marketing technology, with a strong focus on privacy regulations such as CCPA and GDPR. Proficient in managing governance platforms like OneTrust and collaborating cross-functionally to align marketing operations with regulatory standards.
Highest-signal resume keywords
Data GovernanceCompliance ManagementOneTrust ExperienceMarketing AnalyticsPrivacy Regulations Knowledge
About the role
Key responsibilities & impact- Maintain and continually develop policies and processes for adtech and marketing technology compliance
- Maintain and organize the marketing data inventory
- Gather, document, and manage a real-time inventory of marketing activities, especially tracking technologies
- Maintain data-flow mapping across internal enterprise systems and external partners, including social media
- Conduct assurance checks on user-facing technologies, including tags and pixels
- Audit and track consent, preference-management, and opt-out processes
- Manage and operate governance platforms and tooling such as OneTrust
- Collaborate with technical owners of platforms such as Tealium and Google Analytics on governance
- Produce audit-ready reports, dashboards, and documentation
- Perform other duties as assigned
- Collaborate cross-functionally to align marketing and advertising technology with company policies, regulatory standards, and business objectives
- Report to the Chief Privacy Officer
Requirements
What you’ll need- 5–8 years of experience in digital marketing operations or marketing analytics
- Exposure to data governance, compliance, or risk management
- Bachelor’s degree (BS) in Business Management, Information Technology, or another related field
- Experience with privacy and AI regulations such as CCPA, other applicable U.S. laws, and GDPR
- Knowledge of marketing and advertising technology governance
- Experience with OneTrust or similar governance platforms
- Familiarity with Tealium and Google Analytics
- Ability to collaborate cross-functionally with marketing, security, enterprise data governance, and Legal teams
Benefits
Comp & perks- Hybrid work model with two days onsite and remote or office work on remaining days
- Medical, dental, vision, and mental health coverage
- PTO, holidays, company-wide Priceline Pause reset week, and paid volunteer days
- Up to 4 weeks per year working from anywhere
- Parental leave
- Dependent care and family support resources
- Summer Fridays
- Stocked kitchens and catered meals, varying by location
- Retirement plans with company contributions
- Life and disability coverage
- Tax-advantaged accounts
- Employee-only discounts on hotels and flights
- VIP deals and Big Deal Bucks credits
- Travel and partner discounts
- Tuition support
- Legal support
- Pet benefits
- Employee Resource Groups, social events, recognition programs, and service awards
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital Marketing OperationsMarketing AnalyticsData GovernanceCompliance AuditingData-Flow Mapping
Soft Skills
Cross-Functional CollaborationDocumentation Management
Tools & Technologies
OneTrustTealiumGoogle Analytics
Industry Keywords
Adtech ComplianceMarketing TechnologyConsent ManagementPreference ManagementRisk Management