Senior Field Marketing Manager
Siteimprove
Posted: 10/19/2026
Account-Based Marketing Manager
RWS Group
Posted: 10/19/2026
Segment Marketing Manager
T-Mobile
Posted: 10/19/2026Cloud
Admissions Manager – Admissions and Marketing Automation
Georgetown University Center on Education and the Workforce
Posted: 10/19/2026Cloud
Lead, Sportswear Energy Marketing – Nike Virtual Studio
Nike
Posted: 10/19/2026
Associate Field Marketing Manager – Emerging
Inspire
Posted: 10/19/2026AWS
Senior Lead, Marketing Strategy, Capital Formation
Crux
Posted: 10/19/2026
VP, Marketing
Commerce
Posted: 10/18/2026
Field Marketing Manager
Quantum Machines
Posted: 10/18/2026
Creative Specialist, Marketing and Proposals
Geographic Technologies Group
Posted: 10/17/2026CloudWordPress
Senior Conferences Marketing Specialist
Gartner
Posted: 10/17/2026AEM
G
Industry Marketing Manager
Guardian Industries - DeWitt
Posted: 10/17/2026
Field Marketing Specialist
Healthee
Posted: 10/17/2026
Student Marketing Ambassador
CELSIUS
Posted: 10/17/2026
Media Buyer, Podcast – Temporary
Oxford Road
Posted: 10/17/2026
Senior International Marketing Manager
Roo
Posted: 10/17/2026
Senior Customer Marketing Manager
Panopto
Posted: 10/17/2026
Demand and Lifecycle Marketing Manager
ChiroHD
Posted: 10/16/2026K
Marketing & Pursuits Coordinator
Keller Brothers, Inc.
Posted: 10/16/2026
Marketing Coordinator
Legacy Farmer
Posted: 10/16/2026Senior Field Marketing Manager
SiteimprovePosted 10/19/2026full-timeMinneapolis • Minnesota • United StatesSenior💰 $100,000 - $125,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in designing and executing Account-Based Marketing (ABM) programs, leveraging tools like Pardot, HubSpot, and Salesforce to drive pipeline growth and revenue outcomes. Proven ability to manage multi-channel campaigns and analyze performance metrics to optimize marketing strategies.
Highest-signal resume keywords
Account-Based Marketing (ABM) ExecutionCampaign ManagementPardot, HubSpot, or Marketo ProficiencyData Analysis and ReportingProject Management
About the role
Key responsibilities & impact- Design and own a tiered ABM program by industry vertical, partnering with Sales and RevOps to build and prioritize target account lists using intent signals
- Build personalized, multi-touch campaign sequences across outbound, direct mail, digital, and executive programs
- Develop and execute integrated campaigns tailored to priority industry verticals with Product Marketing
- Identify and activate industry events, associations, trade publications, and communities
- Own Commercial segment program strategy across new logo and expansion pipeline
- Partner with Sales and BDR leadership on campaign context, follow-up cadences, and pipeline attribution reviews
- Plan and execute regional events, trade shows, executive roundtables, roadshows, and virtual programs
- Own pre-event account selection, post-event follow-up playbooks, and BDR enablement
- Own the field marketing budget and define campaign KPIs
- Use Dreamdata for multi-touch attribution and present performance dashboards to marketing and sales leadership
- Optimize Pardot, HubSpot, or Marketo for segmentation, campaign automation, and reporting
- Use AI tools for content personalization, campaign sequencing, and performance analysis
Requirements
What you’ll need- 6 to 8 years of progressive experience in field marketing or demand generation within a B2B SaaS or enterprise technology company
- Proven hands-on ABM execution experience, including building and running 1:Few and 1:Many programs
- Demonstrated success driving sourced and influenced pipeline and connecting campaigns to revenue outcomes
- Direct experience working with Commercial and/or Enterprise sales teams on territory planning, account selection, and campaign alignment
- Strong proficiency in Pardot, HubSpot, or Marketo and Salesforce
- Experience with an intent data or ABM platform such as 6sense, Demandbase, or Revic
- Excellent project and program management skills
- Analytical and data-fluent, with ability to build reports, interpret attribution data, and present pipeline performance
- Ability to operate independently, prioritize in a fast-moving environment, and drive programs from idea to results
- Experience managing project timelines and reporting on performance
Benefits
Comp & perks- Open Paid Time Off (OPTO) program for vacation, personal illness, mental health, or to care for a family member
- 11 paid holidays
- Two Give Back Days
- National medical plan
- Dental insurance
- Vision insurance
- Paid maternity leave
- Paid paternity leave
- HSA
- Flex
- Employer-sponsored short-term disability
- Employer-sponsored long-term disability
- Discounts to volunteer plans to meet your family needs
- 401(k) with a company match
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Account-Based Marketing (ABM)Campaign AutomationMulti-Touch AttributionPipeline Performance AnalysisIntent Data UtilizationB2B Demand GenerationSalesforce ProficiencyPerformance Dashboard CreationEvent Planning and ExecutionBudget Management
Soft Skills
Project ManagementAnalytical ThinkingIndependent OperationPrioritizationCollaboration
Tools & Technologies
PardotHubSpotMarketoSalesforceDreamdata6senseDemandbaseRevicAI Tools for Content PersonalizationPerformance Dashboards
Industry Keywords
B2B SaaSEnterprise TechnologyField MarketingDemand GenerationCommercial SalesPipeline AttributionTarget Account ListsCampaign KPIsTrade PublicationsIndustry Events